jQuery.fn.liScroll = function(settings) {
    settings = jQuery.extend({
    travelocity: 0.07
    }, settings);		
    return this.each(function(){
            var $strip = jQuery(this);
            $strip.removeClass("tickerhidden");
            $strip.addClass("newsticker");
            var stripWidth = 0;
            var $mask = $strip.wrap("<div class='mask'></div>");
            var $tickercontainer = $strip.parent().wrap("<div class='tickercontainer'></div>");
            var containerWidth = $strip.parent().parent().width();	//a.k.a. 'mask' width
            $strip.find("li").each(function(i){
            stripWidth += jQuery(this, i).width();
            });
            $strip.width(stripWidth);
            var defTiming = stripWidth/settings.travelocity;
            var totalTravel = stripWidth+containerWidth;
            function scrollnews(spazio, tempo){
            $strip.animate({left: '-='+ spazio}, tempo, "linear", function(){$strip.css("left", containerWidth); scrollnews(totalTravel, defTiming);});
            }
            scrollnews(totalTravel, defTiming);
            $strip.hover(function(){
            //jQuery(this).stop();
            },
            function(){
            var offset = jQuery(this).offset();
            var residualSpace = offset.left + stripWidth;
            var residualTime = residualSpace/settings.travelocity;
            scrollnews(residualSpace, residualTime);
            });			
    });	
};